What's new

What changed in Relator.

Every update here is the same one that shows up in the app's gift icon, written for people who use Relator every day.

    • New

      CRM integrations: HubSpot and RD Station in one place

      In CRM › Integrations you can see whether HubSpot, RD Station CRM and RD Station Marketing are in sync, fix a connection in one click and choose which CRM counts when the client uses both. It also shows what to improve in the CRM data.

    • Improvement

      Pix next to the card

      When you pick a plan, Pix shows up next to the card: monthly Pix Automático or prepaid for 3, 6 or 12 months. In Plan and billing, "Pay with Pix" opens the plans on Pix.

    • New

      CRM in the menu, with the pipeline as a board

      The client's CRM is back in the menu with Pipeline, Sales and Leads. In Pipeline, each stage is a column showing every deal's value, owner, source and age, and one click opens the deal in HubSpot or RD Station.

    • Improvement

      An onboarding that already shows your Relator

      As you answer, the app builds itself alongside with your brand, your client, and what RelatorAI will create first, and at the end you land right in it.

    • New

      Create and edit Google campaigns

      You can now create and edit Google Ads search campaigns in Ads Manager: name, structure, budget, bidding, locations, languages, keywords and ads — with the same before-publish review as Meta.

    • New

      Google Ads in Ads Manager

      The Google tab now lists campaigns, ad groups, and keywords with their period numbers, and you can turn items on or off right there. Creating and editing Google campaigns is coming next.

    • New

      Reports that look like Relator

      The editor uses the same cards as the rest of the app, and RelatorAI now changes the report on request: ask in the chat and it does it, with undo.

    • New

      Automatic timeline

      Every day, RelatorAI records whether results got better or worse, with the breakdown by channel.

    • Improvement

      Navigation that looks like Relator

      The sidebar and top bar were redesigned: the item you're on stands out clearly, hovering shows where you're going, and buttons, menus and filters follow the same rule across the app.

    • New

      Relator suggests cross-channel initiatives

      In Campaigns, Relator reads your campaign naming and UTMs and proposes groupings that span Meta and Google. You review the suggestion, adjust whatever you want, and only then does it become a campaign space.

    • Improvement

      Paid media now opens with triage

      The paid media overview was rebuilt: period context first, then how reliable the data is, what needs attention, and how each channel is doing against its goal. Every row drills down to campaign, ad group and ad without losing your filters.

    • New

      What's new, in the gift icon

      The gift icon now shows what changed in Relator. When there's something new, it gets a red dot and the panel opens once for you. After that, click the gift anytime to see the history.

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