Data time zone and currency

Each space (each client, or your own account) has a time zone and a currency. The time zone decides when the day turns over and, therefore, what goes into "Today", "Yesterday" or "Last 7 days". The currency decides how values are shown. Both live in Settings › General › Language and format.

Before you start

• You need edit permission in the client's space. In an agency, open the client before opening settings.
• Know the time zone and currency the client's ad accounts use. The currency shows in the Currency column under Sources.

How the time zone affects data

• Period shortcuts ("Today", "Yesterday", "This week") are calculated in the client's time zone. At 11:30 p.m. in São Paulo, "Today" is still the São Paulo day, even if it's already tomorrow elsewhere.
• Each platform closes the day in its own account time zone: the ad account in Meta, the account in Google Ads, the property in GA4. Search Console uses Pacific Time.
• New spaces start on America/Sao_Paulo.

Which currency values appear in

Values arrive in the currency each account uses on the platform. Relator doesn't convert currencies. The client's currency sets the symbol and formatting in dashboards and reports, so it should match the accounts.

• In Sources, the Currency column shows each account's currency, read-only, and the Currency filter separates accounts by currency.
• In the agency Portfolio, when clients use different currencies, the total shows Different currencies, not summed instead of adding reais and dollars.
• Currencies available for a client: BRL, USD, EUR, ARS, CLP, COP, MXN and GBP.

Step by step to change them

1. 1
   Step 1

   Open the client's space

   In an agency, switch to the client with the selector at the top. With your own account, you're already in the right place.

2. 2
   Step 2

   Open Settings › General

   In the sidebar, click Settings. The window opens on General.

3. 3
   Step 3

   Choose time zone and currency

   In the Language and format section, choose the Time zone and the Currency. Language sets the language of the client's automated reports.

   Illustrative screen

   Korra/Settings

   Ask RelatorAIPT

   General

   Language and format

   LanguageEnglish

   Time zoneAmerica/New_York

   1

   CurrencyUSD

   2

   Save changes3

   1. 1The time zone used to calculate "Today", "Yesterday" and the other period shortcuts.
   2. 2The currency the client's values are shown in.
   3. 3Save changes applies the change to all of the client's screens.

4. 4
   Step 4

   Check the result

   Open Performance and check the period and the values. The next automated reports already use the new format.