How much history is imported when you connect

What arrives in each source's first load, in what order, and what to do when you need an older period.

Updated on October 7, 20262 min read
In this article · 5 sections

When you connect a source, Relator brings part of the past so you already have something to compare with. From then on, everything that happens is kept, and history only grows while the source stays connected.

How much comes from each source

  • Meta Ads

    History in the first load
    Last 90 days
  • Google Ads

    History in the first load
    Last 90 days
  • Google Analytics 4

    History in the first load
    Last 90 days
  • Google Search Console

    History in the first load
    Last 90 days
  • HubSpot

    History in the first load
    The portal's entire history
  • RD Station Marketing

    History in the first load
    The whole lead base, gradually. Funnel, emails and conversions as far back as the RD plan allows.
  • RD Station CRM

    History in the first load
    The account's deals, contacts and companies, gradually, hour by hour.
SourceHistory in the first load
Meta AdsLast 90 days
Google AdsLast 90 days
Google Analytics 4Last 90 days
Google Search ConsoleLast 90 days
HubSpotThe portal's entire history
RD Station MarketingThe whole lead base, gradually. Funnel, emails and conversions as far back as the RD plan allows.
RD Station CRMThe account's deals, contacts and companies, gradually, hour by hour.

In what order data arrives

  1. 1
    Step 1

    The last month first

    For media and website sources, the first slice is the most recent month. Within minutes you can already open Performance and ask RelatorAI about it.

  2. 2
    Step 2

    The rest of the past, newest to oldest

    Next, Relator walks backwards, month by month, until the 90 days are complete. Meanwhile, an older period may look empty for a few minutes: it's not missing data, it's history still arriving.

  3. 3
    Step 3

    Then, the routine

    Once the load is complete, the source moves to the normal plan rhythm. See How often data updates.

The RD Station Marketing case

RD Station analysis reports (funnel, email marketing, automation emails and conversions) have RD's own limits. RD's Pro plan only allows querying the last 45 days, and funnel and automation only exist on Advanced. RD's API also has a floor: emails since August 2021, automation since January 2022, funnel and landing pages since June 2022.

I need more than 90 days

Contact support with the source, the account and how far back you need. The limit is what each platform keeps:

  • Meta Ads

    As far back as the platform allows
    37 months
  • Google Ads

    As far back as the platform allows
    36 months
  • Google Analytics 4

    As far back as the platform allows
    25 months, respecting the property's retention setting
  • Google Search Console

    As far back as the platform allows
    16 months
SourceAs far back as the platform allows
Meta Ads37 months
Google Ads36 months
Google Analytics 425 months, respecting the property's retention setting
Google Search Console16 months

History and your plan

Each plan states how many months of data are available for comparison, such as "12 months of history". The number for each plan is in Plans and pricing.

Frequently asked questions

I just connected and last month is empty. Is that normal?

In the first few minutes, yes. The most recent month arrives first and the rest follows. Wait for the source to leave "Syncing".

Why does HubSpot bring everything and Meta only 90 days?

In a CRM, an old deal can still close today, so the whole history matters for revenue. For media, 90 days cover the most common comparisons and keep the first load fast.

Does resync bring more history?

No. Resync repeats the normal routine. For more history, contact support.

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